Lifestyle · 18 stories
Fragrance
Your signature, in the air.
Amouage, Reviewed: Interlude, Reflection, Jubilation XXV and Where to Start
4 min read
New in Men's Fragrance: The 2026 Launches Worth Smelling
4 min read
Oud, Attar and Bakhoor: A Gentleman's Guide to Arabian Perfumery
4 min read
Fragrance Masterclass, Lesson 3: How to Apply, Layer and Care for Perfume
4 min read
How to Buy Fragrance Well: Skin Tests, Fakes, Decants and Storage
4 min read
Fragrance Masterclass, Lesson 2: How to Choose Your Signature Scent
4 min read
Fragrance Masterclass, Lesson 1: How to Read a Perfume Pyramid
4 min read
Niche, Reviewed: Creed, Parfums de Marly, Kurkdjian, Diptyque, Le Labo
4 min read
The Fragrance Wardrobe: One Scent for Every Season and Occasion
4 min read
The French Icons, Reviewed: Sauvage, Bleu, Terre, Habit Rouge and Y
4 min read
Switzerland's Hidden Giants: Who Really Makes Your Fragrance
4 min read
The Eight Ingredients Every Man Should Know by Nose
4 min read
Fragrance 101: The Families, Strengths and Rules Every Man Should Know
4 min read
Japanese Minimalism: The Luxury of Smelling Like Almost Nothing
3 min read
From Field to Flacon: How Perfume Is Really Made
4 min read
Oud, Frankincense and Gold: The Story of Arabian Perfumery
4 min read
Beyond the Department Store: The Stories Behind Niche and Luxury Perfume
4 min read
The Great French Houses: How Paris Built Modern Perfumery
4 min read
Luxury Exchange
Market prices
| Ticker | Name | New (retail) | Pre-owned (median) | Premium vs retail |
|---|---|---|---|---|
| AMO-INTE | Amouage Interlude Man Eau de Parfum 100 ml | $395 | $304 | −23.0% |
| CHA-BLEU | Chanel Bleu de Chanel Eau de Parfum 100 ml | $173 | $105 | −39.3% |
| CRD-AVEN | Creed Aventus Eau de Parfum 100 ml | $510 | $384 | −24.7% |
| DIO-SAUV | Dior Sauvage Eau de Parfum 100 ml | $173 | $160 | −7.5% |
| HER-TERR | Hermès Terre d'Hermès Eau de Toilette 100 ml | $145 | $69 | −52.4% |
| LAT-KHAM | Lattafa Khamrah Eau de Parfum 100 ml | $50 | — | — |
| MFK-BACC | Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum 70 ml | $360 | $323 | −10.3% |
| PDM-LAYT | Parfums de Marly Layton Eau de Parfum 125 ml | $400 | $282 | −29.5% |
Reference prices observed in public sources on the dates shown. Not offers to buy or sell and not investment advice. Real prices vary with condition, box and papers, country and taxes.
Explore
Amouage, Reviewed: Interlude, Reflection, Jubilation XXV and Where to Start
Oman's most celebrated perfume house makes scents with the volume turned up. Three icons, three verdicts, and a gentle way in.
MAN TARGET Editors · 4 min read
New in Men's Fragrance: The 2026 Launches Worth Smelling
Cedar with hazelnut, vanilla with pineapple, a desert oasis in a bottle. The year's releases, and how to keep up with the next ones.
MAN TARGET Editors · 4 min read
Oud, Attar and Bakhoor: A Gentleman's Guide to Arabian Perfumery
In the Gulf, scent is hospitality, identity and ritual. Here is how the tradition works, and how to wear oud in a Western office.
MAN TARGET Editors · 4 min read
Fragrance Masterclass, Lesson 3: How to Apply, Layer and Care for Perfume
Pulse points, distance, number of sprays, layering and storage. The final lesson: wear your scent like a man who knows.
MAN TARGET Editors · 4 min read
How to Buy Fragrance Well: Skin Tests, Fakes, Decants and Storage
The most expensive bottle is the one you regret. A few rules turn a blind purchase into a confident one.
MAN TARGET Editors · 4 min read
Fragrance Masterclass, Lesson 2: How to Choose Your Signature Scent
Personality, climate, profession and season, plus a two-week testing method that stops you buying the wrong bottle.
MAN TARGET Editors · 4 min read
Fragrance Masterclass, Lesson 1: How to Read a Perfume Pyramid
Top, heart and base notes, the dry-down and the professional way to smell. Your first lesson in thinking like a nose.
MAN TARGET Editors · 4 min read
Niche, Reviewed: Creed, Parfums de Marly, Kurkdjian, Diptyque, Le Labo
Is niche perfume worth it, or just better marketing? Five houses, five signature scents and an honest verdict on each.
MAN TARGET Editors · 4 min read
The Fragrance Wardrobe: One Scent for Every Season and Occasion
You would not wear a dinner jacket to the beach. Build a small rotation of scents that fit the moment, not just the bottle.
MAN TARGET Editors · 4 min read
The French Icons, Reviewed: Sauvage, Bleu, Terre, Habit Rouge and Y
Five bottles that define the modern masculine. What they really smell like, who should wear them, and when.
MAN TARGET Editors · 4 min read
Switzerland's Hidden Giants: Who Really Makes Your Fragrance
The name on the bottle is a fashion house. The scent inside was often born near Geneva, in labs most buyers never hear of.
MAN TARGET Editors · 4 min read
The Eight Ingredients Every Man Should Know by Nose
Bergamot to musk: learn these building blocks and every fragrance label suddenly makes sense.
MAN TARGET Editors · 4 min read
Fragrance 101: The Families, Strengths and Rules Every Man Should Know
From bright citrus to dark amber, a sharp primer on choosing, wearing and dosing a scent that works as hard as your wardrobe.
MAN TARGET Editors · 4 min read
Japanese Minimalism: The Luxury of Smelling Like Almost Nothing
From L'Eau d'Issey Pour Homme to the ancient art of kōdō, Japan teaches the most refined lesson in scent: restraint.
MAN TARGET Editors · 3 min read
From Field to Flacon: How Perfume Is Really Made
Petals, peels, resins and molecules. Inside the craft that turns raw materials into the scent you wear.
MAN TARGET Editors · 4 min read
Oud, Frankincense and Gold: The Story of Arabian Perfumery
Long before Paris, the Arabian Peninsula traded the world's most precious scents. Today the Gulf is shaping luxury perfume again.
MAN TARGET Editors · 4 min read
Beyond the Department Store: The Stories Behind Niche and Luxury Perfume
Creed, Penhaligon's, Acqua di Parma, Tom Ford and Kurkdjian. What 'niche' really means, and why it is not a synonym for 'better'.
MAN TARGET Editors · 4 min read
The Great French Houses: How Paris Built Modern Perfumery
Guerlain, Chanel, Hermès and Dior turned scent into an art form. Their ideas are still in the bottle on your shelf.
MAN TARGET Editors · 4 min read
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